What Google TV Means For Your Business

I was talking about the convergence of TV and the net late last year.

Really, it’s been around in some form for awhile, but with Google moving into the space officially this fall, I think the time is upon us. Give this a watch:

As far as your business is concerned – let’s say you have an in-ground pool installation company.

Person A is watching a show on TLC about pool installations, and while they’re watching, they decide to search for companies in their area who do it.

More than likely, they also hit up their social network to Tweet out that they’re watching this show and thinking of exploring the idea. How nice would it be if your company was right there to show them what you can do?

This scenario can and does happen all the time right now, but remove the “pick up the laptop” step, and it’s going to happen all the more often.